Free AI Email Marketing ROI Calculator

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Calculate your email marketing ROI with our free online tool. Estimate clicks, conversions, revenue, and profitability based on your list size and campaign metrics. Fast and accurate.

Email Marketing ROI Calculator

Quickly estimate the revenue and ROI for your email marketing program. Adjust the inputs and click Calculate to see updated results.

Total Sends Per Month
0
Subscribers × emails per month
Total Clicks Per Month
0
Total sends × CTR
Total Conversions Per Month
0
Clicks × conversion rate
Monthly Email Revenue
$0.00
Conversions × revenue per conversion
Monthly ROI
0%
(Revenue − Cost) ÷ Cost
Return Multiple
0x
Revenue ÷ Cost
Results update only when you click Calculate. Default values represent typical email marketing benchmarks.

How It Works

01
Enter Your Basics

The calculator immediately displays your estimated clicks, conversions, revenue, and overall return on investment. Use this to understand campaign performance and identify opportunities for improvement.

02
Add Performance Metrics

Enter your click-through rate and conversion rate. These inputs allow the tool to estimate how many subscribers engage with your emails and complete a valuable action.

03
Review ROI Results

The calculator immediately displays your estimated clicks, conversions, revenue, and overall return on investment. Use this to understand campaign performance and identify opportunities for improvement.

Boost Your Email Growth With This Tool

Understand Your True Profitability

This calculator helps you see how profitable your email marketing efforts truly are. You can measure how your cost compares to the revenue generated and identify areas where small improvements can lead to meaningful financial gains.

Optimize Campaigns With Clear Data

The tool converts your inputs into clear performance metrics that guide better decisions. You will know which levers to adjust to improve conversions, revenue, and long term results without guesswork.

Plan Budget And Resources Better

By understanding your projected ROI, you can plan future campaigns with confidence. This helps you allocate budget, tools, and team resources more effectively while avoiding overspending on underperforming email channels.

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Phil McParlane
4 day week

"After 2 months, Embarque had written 6 articles for us and they already get more than 4,000 clicks per month (!!!) from Google - growing steadily."

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Dominic Monn
MentorCruise

"The content we’ve gotten from other services didn't provide the returns they'd promised. Since working with Embarque, we've increased our YoY revenue by 1600%. The ROI has been pretty significant, to say the least."

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Mackenzie Taylor
Flick

"We've been steadily increasing our monthly web views—compared to 2021 Q3 to 2022 Q2, we've seen a 178% increase in our blog traffic."

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Frequently
Asked Questions

Contact Us

What is email marketing ROI?

Email marketing ROI is the return you gain compared to the money you spend on email activities. The calculator estimates revenue from clicks and conversions, then compares it to your monthly cost to show your profitability.

You can also try our SEO ROI Calculator.

How accurate are the ROI results?

The accuracy depends on the numbers you enter. If you use realistic CTR and conversion rates, the tool provides a strong estimate of expected performance that helps you make informed marketing decisions.

Speaking of conversion rates, check out our list of agencies to improve your marketing conversion rate.

Do I need advanced marketing knowledge to use this tool?

No. The calculator is designed for simplicity. Just enter your list size, monthly sends, CTR, conversion rate, and revenue per conversion to get your projected ROI in seconds.

Can this tool be used for ecommerce and SaaS?

Yes. The calculator works for any business model because it focuses on universal metrics like clicks, conversions, and revenue per action. Both ecommerce and SaaS marketers can benefit from the insights.

How often should I measure email marketing ROI?

It is best to measure ROI monthly so you can track trends and adjust strategy quickly. Regular monitoring helps you spot declining performance and optimize campaigns before results drop significantly.