Quick summary

This article presents the top SEO content writing services to help businesses boost organic traffic and drive conversions. It compares agencies based on pricing, specialties, and results to guide your decision. To learn more about hiring the best SEO agencies, check out the Embarque blog.

Want to find the best SEO content writing services?

Struggling with low traffic or content that just doesn’t convert? You’re not alone. Many businesses publish blog posts regularly but see little return on their efforts. The truth is, not all content is created equal, and the right SEO writing partner can make all the difference in driving real, measurable growth.

In this Embarque article, we’re going to explain what makes an SEO content writing service truly effective and highlight the top options available today. 

But first…

Why listen to us?

At Embarque, we've helped fast-growing brands like Riverside, 4 Day Week, and MentorCruise scale their traffic and revenue through high-performing, product-led content. From startups to established businesses, we’ve seen firsthand what effective SEO content looks like, and what sets great writing services apart from the rest. Our recommendations are based on real-world experience, not fluff.

Why invest in SEO content writing services?

High-quality SEO content writing services do more than just fill up your blog, they turn your website into a growth engine. Here’s why more businesses are choosing to invest:

Drive consistent, compounding traffic

Good SEO content doesn’t just perform once, it keeps working long after it’s published. With the right agency, you can target high-volume, low-competition keywords that bring in steady traffic over time. A single article can rank for dozens of relevant queries, driving compounding organic growth without ongoing ad spend.

Turn visitors into revenue

SEO writing isn’t just about ranking, it’s about converting. The best content writing services go beyond basic blog posts and create strategic, product-led pieces that guide visitors through the funnel. At Embarque, for example, we specialize in MOFU & BOFU content that connects product features directly to user intent, helping turn clicks into real revenue.

Scale content without losing quality

As your business grows, your content needs grow too. A strong SEO writing service gives you the flexibility to scale output while maintaining brand voice, technical accuracy, and conversion focus. You get a team of experienced writers and editors without the hassle of hiring in-house.

The Top SEO content writing services

Here’s an overview of the agencies we’ll be covering in this guide, in case you’re in a rush.

Now, let’s cover these agencies in more detail.

1. Embarque

Looking to elevate your brand’s SEO with high-quality content? We’ve got you covered. At Embarque, our SEO content writing services are designed to boost your website’s visibility, engage your audience, and drive organic traffic. 

Our expert writers create compelling, research-driven articles that not only rank but convert. We don’t just write content; we craft stories that align with your brand’s voice and speak directly to your audience’s needs.

Services

• Product-led SEO content that speaks to your target audience
• Comprehensive keyword research and optimization
• High-quality, engaging blog posts and landing pages
• Regular content updates to keep your site fresh and relevant
• Tailored SEO strategy to maximize long-term growth
• Transparent reporting to track performance and ROI
• Full suite of SEO tools and resources to enhance content success

Key Results

• Increased organic traffic for Kids Club HQ by 8,500 visitors through targeted content strategy
• Boosted traffic by 21,000 monthly search clicks for 4 Day Week platform in under 3 months
• Helped Flick achieve 9.6M yearly traffic with SEO-driven content marketing
• Raised traffic by 1,500% and MRR by 833% for Instatus through optimized content

2. Copify

Copify makes SEO copywriting fast, easy, and scalable. With a team of experienced writers, they help businesses produce quality content that ranks well in search engines and drives traffic. From product descriptions to blog posts, Copify has the expertise to handle all your content needs and ensure it meets SEO best practices.

Services

• Quick delivery of SEO-optimized content
• Tailored content from experienced writers
• Content formatted for easy publishing
• Multilingual content options
• Bespoke SEO content for eCommerce, travel, and more
• Comprehensive support from start to finish
• Content that aligns with Google's updates

Key Results

• Delivered over 1,000 pages of SEO-optimized travel content for Voyage Privé, driving unparalleled visibility and engagement.
• Increased traffic by 2,500% for Dentatur Dental Health Clinics through SEO content and website enhancements.
• Boosted traffic by 450% for AutoTrader with comprehensive SEO content strategies and optimization.

3. Zera Creative

When it comes to creating content that captivates and converts, the Zera Creative team knows how to deliver. With a strong focus on understanding both the audience and the product, they craft SEO-optimized content that resonates with readers while boosting visibility. Whether it's blog posts, landing pages, or web copy, they combine psychology-driven writing techniques with a deep understanding of SEO to turn words into sales.

Services

• SEO article and blog post writing
• Web page content creation with SEO focus
• Engaging blog post copywriting aimed at conversion
• Landing page copy with compelling calls to action
• Email copy that maximizes ROI
• Multilingual content to expand reach across markets

Key Results

• Increased impressions by 3600%+ and organic traffic by 700% for ConnectIn Digital in just 6 months.
• Boosted organic traffic to 53K+ and ranked 1000+ keywords for RotiShoti.pk in 6 months.
• Achieved a 50% increase in organic traffic and ranked 1000+ keywords for Sowears in 5 months.
• Grew organic traffic by 304% and ranked 1000+ keywords for Canadian Plumbing Company over 2 years.

4. Brafton

When it comes to SEO content writing, Brafton knows how to boost your rankings while serving your audience’s needs. They create high-quality content designed to rank well on search engine results pages and drive qualified traffic to your site. With a keen focus on searcher intent, their writing ensures that your content is not only discoverable but also valuable to potential customers.

Services

• SEO content strategy tailored to your business
• High-quality content optimized for search intent
• Keyword research and performance briefs
• Ongoing content optimization and updates
• Engaging blog posts, landing pages, and articles
• Cross-functional team of writers, strategists, and consultants
• Visual content integration to enhance SEO performance

Key Results

• Helped Entrepreneur Magazine generate $2 million in monthly revenue through SEO strategies.
• Increased Oxi Fresh’s organic traffic by 233% after recovering from a Google Manual Penalty.
• Achieved a 1500% increase in search traffic for IGN by dominating game-related search rankings

5. Verblio

If you’re looking to level up your content game, Verblio offers SEO content writing that blends expertise with efficiency. They connect you with a network of 3,000 U.S.-based writers who create custom, high-quality blog posts, articles, and more. From understanding user intent to crafting content that resonates with your audience, their approach ensures your content performs well on search engines and delivers real value.

Services

• Blog posts written by subject-matter experts
• Custom web copy and product descriptions
• White papers, ebooks, and technical writing
• SEO strategies embedded in every piece
• Flexible subscription model with no contracts
• Fast turnaround times, typically 48-72 hours
• Unlimited edits at no extra cost

Key Results

• Drove a 76% increase in organic traffic and 250% revenue growth for Wild West Pool Supplies
• Helped CarHopper maintain 20% organic traffic share during rapid paid growth, contributing to acquisition by Turo
• Delivered 1M+ search impressions for Dovetail while doubling content output on demand

How to choose an SEO content writing service

End-to-end SEO strategy that supports your content

Great content needs a solid SEO foundation to perform. This includes keyword strategy, internal linking, technical SEO, and tracking the actual revenue impact of your content. Embarque offers all of the above through its full-stack SEO services, so the writing you get isn’t just optimized, it’s part of a system designed to scale organic traffic and conversions over time.

Expertise in your industry

Not every writer can speak your audience’s language. Whether you're in tech, healthcare, or finance, choose a service that matches you with writers who understand your space. This ensures they can go beyond surface-level content and create pieces that actually build trust and authority.

SEO knowledge that goes beyond keywords

Modern SEO isn't about keyword stuffing. It’s about satisfying search intent, building topic authority, and writing in a way that aligns with Google’s evolving algorithm. Look for services that understand things like semantic relevance, content clustering, and how to rank for long-tail and commercial queries.

Content that’s built to convert, not just rank

High rankings are great, but what really matters is turning traffic into leads or sales. The right writing service understands how to create product-led, bottom-of-funnel content that showcases real use cases and encourages action. That’s where Embarque stands out, our product-based SEO content helps convert readers into paying customers by tying your features directly to user intent.

Transparent process and reliable communication

A smooth workflow is essential when you’re scaling content. The best services have streamlined processes for onboarding, briefing, revisions, and feedback. You should always know what to expect and be able to provide input throughout the project.

How much do SEO content writing services cost?

The cost of SEO content writing services can vary widely depending on quality, scope, and expertise. Here’s a general pricing breakdown:

Key factors that influence the cost of SEO writing services

Content length and complexity

Long-form, research-driven content (like 2,000+ word guides or whitepapers) will naturally cost more than short blog posts. Technical topics also require subject-matter expertise, which drives up pricing.

SEO strategy and optimization depth

Basic writing with surface-level keyword placement is cheaper. But if you’re looking for content that incorporates keyword strategy, internal linking, semantic SEO, and search intent mapping, expect to pay more.

Agency model vs. freelancers

Freelancers may be cheaper, but agencies offer a more structured and scalable approach. For example, Embarque’s pricing starts at $599/month, which includes product-led content, backlinks, revenue tracking, and an SEO strategy designed for long-term growth, making us a strong choice for startups ready to scale.

Writer experience and industry knowledge

Writers with proven expertise in specific niches; like SaaS, healthcare, or finance, tend to command higher rates due to the value they bring in terms of credibility and accuracy.

Add-ons like backlinks and reporting

Some services bundle content with additional SEO elements like backlink acquisition, on-page optimizations, and performance tracking. These all add to the total cost, but they also ensure your content performs.

So which SEO content writing service should I go for?

Honestly, it really depends on the content you’re looking to have written. You should also take into account your marketing budget.

To bring it back full circle to our Marvel analogy, while each service may, on the outside, look essentially the same, they’re all pretty different once you know what you’re looking for.

If you want a reasonable price, but with a lot of extra services and a very personal touch, you should consider Embarque.