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"The content we’ve gotten from other services didn't provide the returns they'd promised. Since working with Embarque, we've increased our yearly revenue by 800%. The ROI has been pretty significant, to say the least."
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Dominic Monn

Founder, MentorCruise

"Embarque’s expertise in SEO has been crucial in the growth of our product. Our website is now ranking on the first page of Google search for relevant queries, and we’ve earned $35,000 in revenue thanks in part to Embarque"
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Marketing Director, Valheim Server Hosting

"After 2 months, Embarque had written 6 articles for us and they already get more than 4,000 clicks per month (!!!) from Google - growing steadily."
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Phil McParlane

Founder, 4 day week

FAQs

What is a YouTube End-Screen CTA Generator?

A YouTube End-Screen CTA (Call to Action) Generator is a tool designed by Embarque to help YouTubers create effective calls to action at the end of their videos. The goal of these CTAs is to prompt viewers to take specific actions, such as subscribing to your channel, watching another video, or following links to external websites. This feature is available on YouTube's platform, but the generator offers an easy, streamlined way to create custom end-screens tailored to your content.

Why is an End-Screen CTA important for my YouTube channel?

An End-Screen CTA is essential for several reasons:

  • Increase Engagement: By prompting your viewers to take a specific action, you can increase engagement with your content. Whether you want viewers to subscribe, watch another video, or visit your website, a strong call to action encourages them to do so.
  • Grow Your Channel: Consistently using effective CTAs helps you grow your subscriber base and boost your visibility on the platform. Viewers are more likely to follow through on your suggestion when you make it clear and easy for them.
  • Improve Viewer Retention: Directing viewers to related videos or playlists increases their watch time, which is a key metric for YouTube’s algorithm. More watch time can lead to better video recommendations and higher rankings in search results.
  • Monetization Opportunities: CTAs can lead to greater channel revenue through increased subscriptions, views, and external site visits, all of which could result in more opportunities for ad revenue, sponsorships, or affiliate marketing.
How do I use the YouTube End-Screen CTA Generator?

Using the YouTube End-Screen CTA Generator is straightforward and intuitive. Here’s a step-by-step guide:

  • Step 1: Enter the main topic of your video. This helps you focus your CTA and ensure it’s relevant to the video content. For instance, if your video is about "How to Bake a Cake," your CTA might direct users to a playlist with more baking tutorials.
  • Step 2: Decide on the action you want your viewers to take. Typical actions include:
    • Subscribe: Encourage viewers to subscribe to your channel.
    • Watch Another Video: Direct them to another video from your channel.
    • Visit a Website: Direct them to your website or a partner site.
    • Follow on Social Media: Invite them to follow you on other platforms like Instagram, Twitter, or Facebook.
  • Step 3: Add any additional messages. You can customize your CTA with personalized text, such as "Thanks for watching! Don’t forget to subscribe!" or "Check out this playlist for more cake baking tips."
  • Step 4: Choose the visual layout. The tool will offer different templates for the end screen, such as a video thumbnail for another video, subscribe button, or link to external content.
  • Step 5: Save and apply the CTA. Once you’re satisfied with the design and message, you can save your end-screen CTA and apply it to your video through YouTube’s editing interface.

To improve performance, you can use the Call to Action Generator to for more CTA options.

Can I customize the End-Screen CTA to match my branding?

Absolutely! The YouTube End-Screen CTA Generator allows you to add customized messages and visuals that align with your brand. You can adjust the text and colors to match your channel’s aesthetic. For example, if your brand colors are blue and yellow, you can ensure that the text and buttons follow this color scheme. By making your CTAs consistent with your overall branding, you create a more cohesive and professional viewer experience.

What actions can I prompt viewers to take with an End-Screen CTA?

The YouTube End-Screen CTA Generator gives you a wide range of actions to encourage engagement with your channel and content. These actions include:

  • Subscribe: Ask viewers to subscribe to your channel to get notifications for future content.
  • Watch More Videos: Direct them to a specific video or playlist related to the one they just watched.
  • Visit an External Link: Link to your website, affiliate links, or any other external content, such as product recommendations.
  • Follow on Social Media: Invite viewers to follow you on Instagram, Facebook, Twitter, or any other platform.
  • Promote Products or Services: If you’re running a business or selling products, you can direct viewers to your online store or promote specific products/services.

Can I use the YouTube End-Screen CTA Generator for all video types?

Yes, you can use the End-Screen CTA Generator for any type of YouTube video, whether it's educational content, vlogs, product reviews, or entertainment. The CTA should align with your video's content and purpose. For example, if you have a tutorial video, you might direct viewers to a playlist of similar tutorials, or if you’re reviewing a product, you could link to the product's website.

How long can my End-Screen CTA last?

YouTube allows end screens to be displayed during the last 5 to 20 seconds of a video. You can choose the specific timing for your End-Screen CTA based on the flow of your video. It’s crucial that the CTA is presented after your main content has concluded, but still during a time when viewers are likely to be engaged.

How does using an End-Screen CTA impact my YouTube engagement metrics?

End-Screen CTAs play a significant role in boosting your engagement metrics. Here’s how:

  • Higher Click-Through Rates (CTR): By prompting viewers to take specific actions, you increase the likelihood they will click on suggested videos or subscribe to your channel.
  • More Watch Time: Encouraging viewers to watch more videos from your channel will increase your overall watch time, a key factor in how YouTube ranks and recommends content.
  • Increased Subscribers: A clear and compelling CTA asking viewers to subscribe can directly impact your subscriber count, leading to long-term channel growth.
  • Better Visibility: Engaging content with strong CTAs is more likely to be recommended by YouTube’s algorithm, which could lead to your video being shown to a larger audience.

Can I add multiple CTAs to my End-Screen?

Yes, you can add multiple CTAs to your End-Screen, but YouTube allows only up to four elements per end screen. Typically, these can include:

  • One Subscribe button
  • One video or playlist suggestion
  • One external link (if applicable)
  • One social media link (if applicable)

It’s important to avoid overloading the End-Screen with too many options, as it can confuse or overwhelm the viewer. Focus on the most important actions that align with your content goals.

Is there a limit to the number of End-Screen CTAs I can use?

YouTube limits you to one End-Screen per video. This means you can only add one set of CTAs for each video, so it's essential to choose the actions that will have the most significant impact on your channel’s growth and engagement. Consider the video’s topic, its target audience, and your specific goals when deciding which CTA to feature.

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